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Business Resources: Market Share

MarketLine Advantage (formerly Datamonitor 360)

 Market Data Analytics  from Marketline may be found under the Databases entry point.

Market Data Analytics

  • Includes comprehensive data across the global food, drinks, personal care, household products, pet care, news and magazine, and tobacco markets.


Mintel Academic

Mintel Academic

Mintel offers a series of research reports covering the US and European marketplace. Each market research report combines data & analysis of the competitive landscape, market-share analysis and consumer profiles. Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market. You can search by company or product or by industry sector.

A great deal of market share information can be gleaned from Mintel.  Try running a search on your topic or your company - the charts can all be downloaded into EXCEL.

Read about creating a username and password here on the Marketing Tab of this Guide

Market Share Reporter

Market Share Reporter

Presents comparative business statistics. Each entry features a descriptive title; data and market description; a list of producers/products along with their market share; and cites original sources.

Earlier editions can be found in print on the Reference Shelves.  REF HF5410. M35

The default search is for the most recent issues, but you can also search all the volumes by using the Advanced Search and unclicking the box for latest edition.