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Here’s a hint – you can find the projected population estimates for a region by using the Data.Census.gov website. Search for Annual Population Estimates – then click Filter. Filter by Geography. Choose the region or regions you want. When you have chosen them click the hide button – top right to bring up the tables. You can also view the results on a map. You can download any of the tables.
Find information using interactive applications to get statistics from multiple surveys.
There is an Economic Census every five years
Here are some site from the Small Business Administration, which give guidance on using government data
https://www.sba.gov/blogs/free-sources-market-data-and-how-use-data-business-planning
https://www.sba.gov/blogs/conducting-market-research-here-are-5-official-sources-free-data-can-help
Also check the Videos on this tab
Below are boxes with more details on the "Ps"